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Abercrombie & Fitch Cover Model Albert Reed Discovered By Fate When Accompanying Friend to Agency

PRESS RELEASE

Tuesday September 7, 7:42 am ET

NEW YORK, Sept. 7 /PRNewswire/ -- Albert Reed, the new face of popular fashion outlet Abercrombie & Fitch, stormed onto the runway by chance when accompanying a friend to KARIN, a Miami modeling firm.

"Albert walked into our agency in Miami with a girlfriend who was interested in modeling. The agents at KARIN quickly looked past his friend, seeing Albert's potential, and signed him on the spot -- something which rarely happens," said Khalid Salaam of KARIN. "We knew this was someone who would eventually draw the attention of top clients and possibly have a great future in TV and film."

Since that fortuitous moment, Miami native Albert Reed, 19, has experienced a rapid, high-profile rise in the fashion spotlight. Following his discovery, Reed signed on to a steady string of modeling jobs in both the United States and Europe, including a major shoot for the Italian sportswear company SLAM, which featured Reed as the sole male model in its Spring/Summer 2004 catalog. Reed recently returned to Italy to shoot SLAM's Fall 2004 catalog.

Reed's biggest break, however, came when KARIN arranged for Reed to meet with internationally-acclaimed photographer Bruce Weber. This meeting led to a photo shoot for clothing giant Abercrombie & Fitch, which also hired Reed to star in a video for its website. After shooting the video, Reed learned that Abercrombie & Fitch had selected him to star on the cover of the 2004 back-to-school catalog.

The catalog, sent to 10 million homes throughout the United States, thrust Reed's face into the mainstream public eye and made him an overnight icon of boy-next-door good looks, youthful vitality, and all-American outdoor sportsmanship. "America started asking, 'Who is this guy with the LIVE TO SURF tattoo on the billboard in Times Square?'" said Salaam.

Copies of the back-to-school catalog are in such great demand that they are being sold on eBay. Abercrombie & Fitch also invited Reed to appear in its new magazine, A&F. Launched in July in New York at a party hosted by Vanity Fair, A&F features Reed and other models from the clothing company's "Rising Stars" Campaign, including Sissy Spacek's daughter Schuyler.

"Albert has created such an industry buzz," Salaam commented. "His story is unusual not only because of his 'accidental' discovery. He's also unique because he chose to be a teenager and finish school before committing himself full-time to modeling."

Reed's image on the Abercrombie & Fitch catalog cover has appeared as an ad in Rolling Stone, GQ, and Teen Vogue. Reed has appeared in a number of other magazines, including Seventeen and Cosmo Girl, and in advertisements for Reebok, NIKE, Neiman Marcus, and Ray-Ban.

For more about Albert Reed, visit his newly-launched website: http://www.albertreed.net.

CONTACTS:

NEW VISION MANAGEMENT LLC
[email protected]
Photographs available on request.

Khalid Salaam
KARIN Models
[email protected]
305-672-8300

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com.


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